Our growth chapter 
with Storytel

We partnered up with Storytel in The Netherlands to maintain, challenge and improve their national-wide acquisition campaigns. Besides our focus on the existing acquisition channels, we advised the Dutch team on the untapped potential in their product for future optimizations.

The solution

Besides all their online channels, we also supported the making of their yearly media plan with all other marketing activities like tv-commercials and out-of-home campaigns. Obviously, we didn't lose sight of the full-funnel while doing so and tried to measure as much as possible related to traditional media spend.

Results

Our promise from the start of this engagement was that we would train a new hire within the Storytel team who would take over all our work. We helped with drafting the vacancy of the candidate profile and scaled down our work week over week to eventually step out completely.