Campaign
We created a strong and diverse group of 11 ambassadors, ranging from professional athletes to party-enthousiasts. Spearheaded by the one and only Jutta Leerdam.
Results
168 unique assets created more than 11 million impressions and 250.000 engagements. In short: there was no way someone missed the launch of Liquid IV in The Netherlands.
168 unique assets
11 million impressions
250.000 engagements